Rough, first version of packaging for Hair Metal salon’s hair care line. Bottle and label for Acid Rain Clarifying Shampoo and Radium Daily Conditioner.

I’ve been battling with a brand I’m developing as a personal project for a salon in Williamsburg, BK called Hair Metal. Their brand as it is now is very much full-on METAL. They use the Iron Maiden font and… Well, you get it. It hits you over the head. So I’m trying to give it a more high-end, subtle feel without losing the metal edge entirely. Here’s round one: the logo and stationery set. Packaging for a product line to come soon!

This is the graphic design blog of Hyperfocus Studio, coming soon.